Clay vs HubSpot
What each one’s own pages state, side by side. Every value is a quote AirStack found on that product’s pages; “Not observed” means AirStack has not found it on that product’s pages.
| Clay | HubSpot | |
|---|---|---|
| What it says it does | Infrastructure to get any data, run agentic workflows, and launch GTM plays. clay.com | All of HubSpot's marketing, sales, and customer service software on one agentic platform. hubspot.com |
| Starting at | $167 Launch / month | Not observed |
| Integrations | Google, Linkedin, Meta, BigQuery, Databricks, Fivetran, Postgres, Snowflake, ActiveCampaign, Airtable, Anthropic, Apollo.io, Salesforce, HubSpot, Gong, Outreach, Google BigQuery, Owler, OpenAI/GPT, Google Maps, PitchBook, Pipedrive, Lemlist, Lavender, Notion, ZoomInfo, Marketo, Leadfeeder, CB Insights, Hunter, People Data Labs, Findymail, Datagma, ContactOut, LeadMagic, Crunchbase, Wiza, Firmable, Crossbeam, Trestle, BuyerCaddy, Spade, Twain, Upcell, Warmly, Sumble, Beauhurst, Dropcontact clay.com | Gmail, Office365 legal.hubspot.com |
| Compliance | CCPA, GDPR, ISO 27001, SOC 2 clay.com | GDPR, SOC 2 legal.hubspot.com |
| Free plan | Yes clay.com | Yes hubspot.com |
| Plans | Enterprise, Free, Growth, Launch, Growth+, Launch+ clay.com | Free, Premium, Pro & Enterprise, Starter help.hubspot.com |
| Models supported | GPT-5.1, Claude 4.6 Sonnet clay.com | Not observed |
| Pricing basis | Usage-based pricing clay.com | Not observed |
| Customers (their claim) | Trusted by more than 500,000 leading GTM teams of all sizes. clay.com | TRUSTED BY 306,000+ CUSTOMERS WORLDWIDE hubspot.com |
Where they differ
- Clay claims ISO 27001 on its own pages; HubSpot’s pages read by AirStack do not mention it.
Prices are list prices as written on each pricing page; check them before you buy. Nothing here is a ranking or a recommendation.