CRM and sales

Records every customer, deal and conversation so a sales team can see its pipeline and follow up on time.

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Why teams use it

Who uses it: Account executive, Sales development rep, Sales manager, RevOps manager, Customer success manager, Founder. Watch for: Contracts are often annual with a minimum number of users, and automation or data features may sit in add-ons. AirStack’s guide to the category.

CRM and sales in numbers

Free plan10 of 29 researched
Prices read by AirStack14 of 29 researched
SOC 2 or ISO 2700116 of 29 researched
Open source0 of 29 researched
AI in its one-line description12 of 29 researched

Median list price per user a month: $25 (Salesforce Starter Suite), across 12 products with a published per-user price. Shares count what each product’s own pages state.

30 products

ProductWhat it says it doesStarting at
ClayInfrastructure to get any data, run agentic workflows, and launch GTM plays.$167 Launch / month
LushaLusha is a B2B data platform with 515M+ verified contacts and 29M+ companies,Not observed
CloseClose is a sales CRM built for teams that sell.$19 Solo · per user / month
Capsule CRMLess admin, stronger relationships, more time for the work that actually grows your business.Not observed
NutshellAI-powered sales CRM and marketing automationNot observed
CopperCopper is a CRM software for relationship-focused service businesses, built to work inside Google Workspace.$23 Basic · per user / month
AttioAttio is the platform that builds pipeline, advances deals, and grows accounts around the clock.$ 44 Plus · per user / month free plan
PipedrivePipedrive is a sales pipeline CRM designed to help small businesses manage leads, track sales activities and close more deals.US$ 14 Lite · per user / month
StreakStreak: Gmail CRM for High-Performing Teams$49 Pro · per user / month
Apollo.ioGrow revenue with one connected GTM systemNot observed
Zoho CRMMillions of salespeople trust Zoho CRM to respond faster to leads, close more deals, and run leaner sales operations.$30 Zoho One · per user / month
ZoomInfoZoomInfo is an all-in-one AI GTM Platform that helps B2B sales, marketing, RevOps, and customer success teams find, win, and grow business.Not observed
InstantlyEverything you need to find prospects, launch smarter campaigns and scale conversations that convert.Not observed
lemlistlemlist is an AI-powered sales engagement platform that finds leads, personalizes outreach, and runs multichannel campaigns$16 Lead data enrichment / month
InsightlyInsightly CRM: Modern, scalable Customer Relationship Management software platform$29 Plus · per user / month
CognismEurope's most trusted B2B data for growing pipeline.Not observed
SugarCRMThe sales CRM for B2B growth$20 Sugar Connect+ · per user / month
monday CRMmonday CRM is an intuitive and flexible platform for revenue teams to manage sales pipelines and customer relationships from pre- to…$12 Basic · per user / month
SeismicTHE AI PLATFORM FOR REVENUE EXECUTIONNot observed
Gong#1 AI OS for Revenue TeamsNot observed
HighspotHighspot by Seismic is an AI platform for revenue execution that helps go-to-market teams turn intelligence into action.Not observed
HubSpotAll of HubSpot's marketing, sales, and customer service software on one agentic platform.Not observed
SalesforceSalesforce: The #1 AI CRM$25 Starter Suite · per user / month free plan
KeapSell more, follow up faster, and grow efficiently with the leading marketing and sales automation software.$24 Tier 2 / month
FreshsalesGrow your pipeline, boost conversions, and power productivity with our AI-powered, easy-to-use sales CRM.Not observed
LinkedIn Sales NavigatorFind leads, save time, and win bigger deals with a B2B sales tool trusted by 1.5M+ sellers.US$119.99 Core · per user / month
OutreachAgentic AI Platform for Revenue TeamsNot observed
SalesloftThe Leading Predictive Revenue System | SalesloftNot observed
Microsoft Dynamics 365Agentic business apps for the frontierNot observed
folkNot observedNot observed

Prices are list prices as written on each pricing page; hover one for its quote. “Not observed” means AirStack has not found it on that product’s pages.

Open-source candidates

Projects that pass OpenSSF Scorecard’s automated checks. Automated checks, not an audit.