Apollo.io vs ZoomInfo
What each one’s own pages state, side by side. Every value is a quote AirStack found on that product’s pages; “Not observed” means AirStack has not found it on that product’s pages.
| Apollo.io | ZoomInfo | |
|---|---|---|
| What it says it does | Grow revenue with one connected GTM system apollo.io | ZoomInfo is an all-in-one AI GTM Platform that helps B2B sales, marketing, RevOps, and customer success teams find, win, and grow business. zoominfo.com |
| Starting at | Not observed | Not observed |
| Integrations | ChatGPT, Claude, Gmail, HubSpot, LinkedIn, Marketo, Outreach, SalesLoft, Salesforce, Sendgrid, Cursor, Perplexity, Replit, Mailgun, Outlook, Snowflake, Vidyard, Adobe Marketo, Airtable, Albato, Allô: AI Phone System for Modern Teams, Amplitude, Apollo.io Chrome Extension, Asana, Ask Steve, Bouncer, Bytemine, Claude by Anthropic, Slack apollo.io | HubSpot, Microsoft Dynamics 365, Salesforce, Dynamics, Eloqua, Marketo, Outrach, Salesloft, Sugar, Zoho zoominfo.com |
| Compliance | CCPA, GDPR, SOC 2 apollo.io | CCPA, GDPR, ISO 27001, SOC 2 zoominfo.com |
| Free plan | Yes apollo.io | Not observed |
| Plans | Free, Basic, Professional, Custom apollo.io | ZoomInfo Lite, ZoomInfo Professional, Copilot Advanced, Copilot Enterprise, Marketing Demand, ABM Lite, ABM Enterprise zoominfo.com |
| Pricing basis | Not observed | Free to start with consumption credits based on usage. zoominfo.com |
| Customers (their claim) | Join over 600,000 companies using Apollo apollo.io | trusted by over half the Fortune 500 zoominfo.com |
Where they differ
- Apollo.io’s pages state a free plan; AirStack has not found that on ZoomInfo’s pages.
- ZoomInfo claims ISO 27001 on its own pages; Apollo.io’s pages read by AirStack do not mention it.
Prices are list prices as written on each pricing page; check them before you buy. Nothing here is a ranking or a recommendation.