Looker vs Snowflake
What each one’s own pages state, side by side. Every value is a quote AirStack found on that product’s pages; “Not observed” means AirStack has not found it on that product’s pages.
| Looker | Snowflake | |
|---|---|---|
| What it says it does | The agentic BI platform built on a trusted semantic layer cloud.google.com | Simplify Enterprise Data and AI snowflake.com |
| Starting at | Not observed | Not observed |
| Platforms | Not observed | Amazon Web Services (AWS), Google Cloud Platform, Microsoft Azure snowflake.com |
| Integrations | BigQuery, AlloyDB, Cloud SQL, Spanner, Amazon Redshift, Databricks, Microsoft Azure Synapse Analytics, Snowflake cloud.google.com | Not observed |
| Free plan | Yes cloud.google.com | Yes snowflake.com |
| Plans | Standard, Enterprise, Embed cloud.google.com | Standard, Enterprise, Business Critical, Virtual Private Snowflake snowflake.com |
| Models supported | Not observed | LLMs, ML snowflake.com |
| Pricing basis | Looker pricing has two components: platform pricing and user pricing. cloud.google.com | We keep pricing simple with a consumption-based pricing model. snowflake.com |
| Customers (their claim) | Not observed | Over 7,200 brands mobilize their data with Snowflake snowflake.com |
Prices are list prices as written on each pricing page; check them before you buy. Nothing here is a ranking or a recommendation.