BigQuery vs PostHog

What each one’s own pages state, side by side. Every value is a quote AirStack found on that product’s pages; “Not observed” means AirStack has not found it on that product’s pages.

BigQueryPostHog
What it says it doesBigQuery is the autonomous data to AI platform, automating the entire data life cycle cloud.google.comPostHog ingests and stores your analytics, errors, replays, and business data so you and your agents can query and act on it. posthog.com
Starting atNot observedNot observed
DeploymentNot observedPostHog Cloud, self-hosting posthog.com
IntegrationsGemini platform, ADK, LangGraph, UCP cloud.google.comHubSpot, Postgres, Stripe posthog.com
ComplianceNot observedCCPA, GDPR, HIPAA, SOC 2 posthog.com
Free planYes cloud.google.comYes posthog.com
PlansEnterprise, Enterprise Plus, Standard, BigQuery CUD - 1 Year, BigQuery CUD - 3 Year, flat-rate, on-demand cloud.google.comNot observed
Open sourceNot observedYes posthog.com
LicenseNot observedIt is MIT licensed if you want to use it in a big organization that isn’t ready to move to PostHog Web yet. posthog.com
Pricing basisBigQuery pricing is based on compute (analysis), storage, additional services, and data ingestion and extraction. cloud.google.comUsage-based pricing posthog.com
Customers (their claim)Not observedJoin 500,000+ teams already shipping with PostHog. posthog.com

Where they differ

Prices are list prices as written on each pricing page; check them before you buy. Nothing here is a ranking or a recommendation.