Amplitude vs Mixpanel
What each one’s own pages state, side by side. Every value is a quote AirStack found on that product’s pages; “Not observed” means AirStack has not found it on that product’s pages.
| Amplitude | Mixpanel | |
|---|---|---|
| What it says it does | From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. amplitude.com | Product Intelligence Platform for the AI Era | Mixpanel mixpanel.com |
| Starting at | free plan listed | $ 100 Growth / month free plan listed |
| Integrations | Claude, Cursor, Figma Make, Lovable, Twilio Segment, Braze, Amazon Web Services S3, HubSpot, LaunchDarkly, Mailchimp, Marketo, Maze, MoEngage, Movable Ink, OneSignal, Optimizely, Qualtrics, RevenueCat, Salesforce CRM, Segment, Shopify, Slack, Snowflake, Tealium, UserGuiding, WordPress, Zeda.io amplitude.com | ChatGPT, Claude, Cursor, Slack, Zoho, Integromat, Iterable, Hightouch, Google Ads mixpanel.com |
| Compliance | CCPA, GDPR, HIPAA, SOC 2 trust.amplitude.com | Not observed |
| Free plan | Yes amplitude.com | Yes mixpanel.com |
| Plans | Enterprise, Free, Growth, Plus amplitude.com | Enterprise, Free, Growth mixpanel.com |
| Pricing basis | Event based pricing amplitude.com | Up to 1M events / month mixpanel.com |
| Customers (their claim) | Global Agent resolves 76% of customer issues on average across 4,900+ customers, with many already surpassing 85%. amplitude.com | 29 K customers worldwide mixpanel.com |
Where they differ
- Amplitude claims GDPR on its own pages; Mixpanel’s pages read by AirStack do not mention it.
- Amplitude claims HIPAA on its own pages; Mixpanel’s pages read by AirStack do not mention it.
- Amplitude claims SOC 2 on its own pages; Mixpanel’s pages read by AirStack do not mention it.
Prices are list prices as written on each pricing page; check them before you buy. Nothing here is a ranking or a recommendation.